NAVER LABS is starting a new collaboration with SOCAR.
On the 14th, NAVER LABS is signing a partnership with SOCAR to work on the Advanced Driver Assistance System (ADAS) and HD maps based on self-driving vehicle technology. We plan to apply the self-driving technology know-how we have accumulated so far in the form of ADAS to contribute to the safe operation of SOCAR. In addition, we intend to link the xDM platform that we unveiled at DEVEIW 2018 with the vehicles of SOCAR in order to render dynamic maps which show traffic conditions in real time. This will help SOCAR consumers reach their destinations in a safer and faster manner.
As it is well known, SOCAR is the biggest car sharing company in Korea, directly operating around 11,000 vehicles. The large-scale data collected by the vehicles operated by SOCAR and the map information will be integrated with the technology owned by NAVER LABS to accelerate the formation of a digital twin ecosystem where real-time information on the road environment will be uploaded directly to the xDM platform. A good collaboration always brings new possibilities. NAVER LABS will continue to build innovative partnerships to develop technologies that have real-life applications, and technologies that directly address problems experienced on a daily basis.